Why LV is An Expensive Brand?

By Mia Evelyn

3 December 2022

This is without a doubt one of the most expensive luxury brands in existence today.

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It is also one of the most well-known brands in the world, selling handbags, jewelry, leather products, shoes, trunks, and watches, all with the renowned Louis Vuitton "LV" monogram.

Louis Vuitton, Fashion Company

A French high-end luxury fashion house and business founded in 1854 by Louis Vuitton is known by its brand name, Louis Vuitton Malletier, or simply as Louis Vuitton. Products from Louis Vuitton are the epitome of toughness. Loved by the Fashion Week of 2022.

It is, however, also one of the costliest brands available. Why so?

High Manufacturing Standards 

The Louis Vuitton Manufactures collection demonstrates the House's belief that a factory can be a place of personal fulfillment and expression where traditional craft skills can be acquired, valued, and passed down using time-honored methods and equipment that would be familiar to the company's founder. Louis Vuitton has distributed ateliers throughout France and abroad, including Texas, Geneva, and the Veneto, to achieve perfection. A Louis Vuitton workshop is frequently located close to places with a rich history of great natural beauty. This wonderful volume highlights the amazing sites and structures, as well as the equally extraordinary workers, who create Louis Vuitton leather products, perfumes, watches, shoes, high jewelry, and ready-to-wear.

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Premium Leather and Coated Canvas

Their coated canvas and fine leather are made to be easy to clean and maintain. Even though the goods may significantly degrade over time, it is astonishing how resilient and well-wearing the material still is. 

Designs

Georges Vuitton, Louis Vuitton's son, created the interlocking L and V with a floral pattern in 1896 to identify his fledgling box and luggage company. In the 120 years following, it has grown to become one of the most recognized logos in the world.

The iconic monogram pattern is still present on Louis Vuitton apparel, jewelry, and handbags, and it continues to represent luxury travel, refinement, and style.

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Excellent Materials

Luxurious company Louis Vuitton stands by the caliber of its goods. As a result, LV bags go through several testing before being put on the market and are waterproof and fireproof.

 Reliability

These high production standards, quality materials, durability, and resale value are all key elements that make the brand what it is. These standards have been maintained throughout the years, and its audience has come to expect nothing less.

Promoted by Best Talent 

The fact that LV hires only the best people to create and market its products is one of its success secrets.

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Leading figures in the fashion business over the years have worked with LV, including Helmut Lang, Azzedine Alaa, Sybilla, Manolo Blahnik, Vivienne Westwood, Isaac Mizrahi, Stephen Sprouse, and Romeo Gigli.

Even a novice marketer is aware that even the ideal product would fail without sufficient advertising. So how can you advertise opulent luxury goods? Obviously with famous people and glitzy models.

In LV commercials over the years, stars like Jennifer Lopez, Uma Thurman, Angelina Jolie, Sean Connery, Mikhail Gorbachev, Pharrell Williams, and Kanye West have appeared alongside more established and up-and-coming models like Emmy Rappe or Xavier Dolan.

It's not simply another brand of clothing, shoes, or bags; it's the pinnacle of high-end products. If you have the opportunity to acquire any of their great things, you could think of yourself as lucky.

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